Monday, June 2, 2025

In an exciting move set to transform how Indians plan their holidays, global digital travel platform Agoda has introduced a groundbreaking AI Vacation Planner specifically designed for the Indian market. This cutting-edge travel planning tool, available exclusively through a limited-time campaign website, combines the power of Google’s latest AI technologies with Agoda’s extensive travel inventory to deliver hyper-personalized, stress-free itineraries in seconds.
Ayushmann Khurrana shared, “Travel is all about discovery and inspiration. Agoda’s use of AI to create personalized recommendations and stunning visuals makes it easier for people to dream, plan, and book their next adventure. And the best part is that we take away the stress of putting together an itinerary, because we do it for you! It’s amazing to see AI bring such creativity to life and I’m proud to be part of this innovation.”
The AI Vacation Planner is available until June 30th on AgodaVacationPlanner.com. Using Google’s advanced Gemini and Imagen AI technologies, the platform analyzes each traveler’s individual tastes to create eye-catching, interactive travel plans. Bringing a special cultural flavor, popular Bollywood star Ayushmann Khurrana steps into the role of Agoda’s charming “Chief Wellness Officer,” known as Mr Vacaywala, offering users personalized and affordable travel tips through captivating AI-powered video presentations.
Revolutionizing Travel Planning for Indian Audiences
Traditional travel planning can often be overwhelming, especially with millions of options to sift through. Agoda’s innovative AI Vacation Planner makes travel planning effortless for Indian users by sifting through its extensive collection of more than five million accommodations, 130,000 flight options, and 300,000 activities globally, delivering personalized itineraries perfectly matched to each traveler’s unique preferences. Whether a traveler seeks a tranquil wellness retreat, an adventurous mountain trek, or a culturally immersive city tour, the planner generates an itinerary perfectly matched to their style, budget, and schedule—all within seconds.
Gaurav Malik, Country Director India, Sri Lanka, and Nepal at Agoda, shared, “Imagine travel planning that’s as exciting and smooth as the journey itself. That’s what we’ve achieved by blending Google’s advanced AI models with Ayushmann Khurrana’s dynamic Mr. Vacaywala. On the campaign website AgodaVacationPlanner.com, we’ve redefined the travel planning experience to be both personal and inspiring, and we’re absolutely thrilled to make this available to Indian travelers this month!”
How the AI Vacation Planner Works
At the heart of the platform lies Google Gemini’s natural language understanding capabilities, which interpret users’ travel preferences expressed in plain language. Travelers simply input their interests, travel dates, budget constraints, and any other personal criteria. Gemini processes this information and queries Agoda’s global inventory to curate a personalized travel experience.
Then, Imagen’s advanced generative AI technology converts this data into a beautifully designed, interactive travel itinerary that can be viewed online or downloaded for offline use. The visual presentation includes recommendations for accommodations, flights, restaurants, attractions, and activities, complete with vivid imagery and intuitive navigation.
Bringing the experience to life is Mr Vacaywala, Ayushmann Khurrana’s AI persona, who narrates the daily itinerary with natural-sounding text-to-speech technology, adding warmth and charisma. This unique feature not only provides practical travel guidance but also fosters an emotional connection with users, making planning feel less like a chore and more like a personalized service.
Strategic Partnerships Fueling Innovation
Agoda’s AI Vacation Planner campaign is a collaborative effort with Google, combining deep technical expertise and creative storytelling. Alongside Google, Agoda enlisted Kulfi Collective, a renowned creative agency known for culturally resonant campaigns, and TrueFan, an AI studio specializing in immersive digital experiences, to craft and execute this innovative marketing initiative.
The campaign strategically uses Google’s AI-powered YouTube and Google Ads platforms to reach diverse traveler personas across India. By analyzing user behavior and preferences, it delivers targeted, visually compelling content designed to engage prospective travelers at the right moment in their decision-making journey.
Empowering Indian Travelers with Seamless Holiday Experiences
The introduction of this AI-driven travel planner represents a leap forward in how Indian consumers discover and book their holidays. By removing the complexity traditionally associated with travel research and offering instantly generated, fully customizable itineraries, Agoda empowers travelers to make confident, informed decisions effortlessly.
Moreover, the added benefit of exclusive discounts for users who book via the AI planner platform incentivizes immediate action, blending convenience with cost savings. This initiative aligns with the evolving preferences of modern Indian travelers who increasingly value digital innovation, personalization, and seamless user experiences.
“At Google, we believe in empowering visionaries to transform industries. Our collaboration with Agoda is a perfect example, as we collectively embark on a journey to truly reimagine travel – moving beyond simple bookings to instantly personalized, vividly inspiring journeys for every traveler, powered by advanced AI,” said Pulkit Lambah, Industry Head for Travel, Google Asia Pacific.
Looking Ahead
As India continues to emerge as one of the world’s fastest-growing outbound travel markets, Agoda’s AI Vacation Planner positions the brand at the forefront of technological innovation tailored to local needs. The campaign’s success could set a precedent for integrating AI into travel services on a broader scale, heralding a future where machine learning and human creativity combine to deliver unparalleled travel experiences.
Indian travelers now have an extraordinary tool that not only simplifies their planning process but also inspires them to explore new destinations with confidence and excitement, all under the friendly guidance of Mr Vacaywala. This campaign is a testament to how AI can be harnessed to enhance real-world experiences and elevate the joy of travel.